Prada adds luxury to nylon!
NewsJanuary 16, 2018
Prada invited four prominent creative names (architects and designers) – Ronan & Erwan Bouroullec, Konstantin Grcic, Herzog & de Meuron, and Rem Koolhaa – for a collaboration for the Prada Invites project on its Men and Women FW18 show at Viale Ortles on January 14, Monday. With the premiere of Prada A/W 2018 Men’s Collection, the nylon set design became the hot topic of Milan Fashion Week.
Koolhaas, who collaborated with Meuron Prada for the Aoyama branch in Tokyo, has been in partnership with Prada for over a decade via Fondazione Prada in 2017 as well as AMO, OMA’s research studio.
